1 

Strategy & Concept Development

We create the foundation that turns an ambitious idea into a clear, viable project. Every engagement begins by defining the project’s Why, Who, What and Want. From there, we develop a practical roadmap that protects the creative vision while accounting for budget, resources, risk and real-world delivery requirements.

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Services include:

• Concept development

• Feasibility and viability assessment

• Strategy and delivery planning

• Audience and stakeholder identification

• Event format, capacity and program development

• Preliminary budgets and financial frameworks

• Project scopes, timelines and critical paths

• Operational and logistical frameworks

• Project briefs and planning documentation

• Success measures and evaluation frameworks

• Event reviews and future development planning

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The result is a strong and shared baseline that gives the project clarity, direction and purpose.

2

Production & Operational Delivery

We transform the project’s foundation into a detailed and achievable delivery plan.

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Baseline Productions manages the many moving parts required to bring your project safely and successfully to life. We ensure that teams, contractors, suppliers and stakeholders understand the vision, their responsibilities and the outcomes they are collectively working toward.

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Services include:

• Production and operational planning

• Site and venue operations

• Supplier and contractor coordination

• Production schedules, run sheets and documentation

• Infrastructure, equipment and logistical planning

• Bump-in and bump-out management

• Staffing, contractor and volunteer planning

• Accreditation and access management

• Risk, safety and emergency planning

• Front-of-house and audience operations

• Live event control and troubleshooting

• Post-event debriefing and evaluation​

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From pre-production through to live delivery, we provide the structure and operational leadership needed to keep the project aligned with its original purpose.

3

Site, Venue & Experience Design

We create environments that reflect the purpose of the event and respond to the people experiencing it.

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Our approach considers how audiences arrive, move, gather, interact and feel within a space. Every site and venue decision is informed by the project’s Why, Who, What and Want—balancing creative ambition with functionality, safety, accessibility and buildability.

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Services include:

• Event site and venue planning

• Site layouts and functional zoning

• Audience flow and capacity planning

• Entry, exit and queuing strategies

• Stage, bar, hospitality and activation placement

• Front-of-house and back-of-house planning

• Temporary infrastructure and event overlay

• Accessibility and patron amenity considerations

• Sponsor and partner integration

• Venue activation and experience development

• Creative environment and placemaking concepts

• Operational reviews of proposed designs

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The result is an environment that works behind the scenes while delivering a seamless, engaging and memorable audience experience.

4

Festivals, Live Music & Artist Experiences

We develop live music experiences with a clear sense of purpose, audience and cultural identity.

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With extensive experience across festivals, music venues, artist programming and major live events, Baseline Productions understands the importance of balancing artistic vision, audience expectations, artist needs and operational reality.

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Services include:

• Festival and live music event development

• Music programming and artist curation

• Artist booking, contracting and liaison

• Artist advancing and logistical coordination

• Artist services and backstage operations

• Stage and production coordination

• Performance scheduling

• Venue and festival operations

• Emerging artist and development programs

• Audience and community engagement initiatives

• Music event budgets and delivery planning

• Industry and stakeholder liaison

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By understanding who the experience is for and what audiences, artists and communities want from it, we create events that feel authentic, relevant and professionally delivered.

5

Project Leadership & Event Consulting

We provide experienced leadership that keeps people, purpose and delivery connected.

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Baseline Productions can lead an entire project, oversee a major delivery stream or work as an embedded specialist within an existing organisation. Whatever the engagement, we establish a shared baseline so teams can make confident decisions and work toward clearly understood outcomes.

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Services include:

• End-to-end event project management

• Senior event and operations leadership

• Embedded project and production support

• Team leadership and coordination

• Budget oversight and cost management

• Stakeholder and authority liaison

• Supplier procurement and management

• Governance, reporting and documentation

• Operational problem-solving

• Event readiness assessments

• Independent planning and delivery reviews

• Mentoring and support for developing teams

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We bring clarity, accountability and momentum to complex projects while ensuring the original Why remains visible throughout the entire process.